Fast and Frugal: Information Processing Related to The Coronavirus Pandemic

Wong, Jody Chin Sing; Yang, Janet Zheng; Liu, Zhuling; Lee, David; Yue, Zhiying

This research focuses on three factors that influence how individuals cognitively process information related to the coronavirus outbreak. Guided by dual‐process theories of information processing, we establish how the two different information processing modes (system 1: heuristic processing; system 2: systematic processing) are influenced by individuals’ responsibility attribution, discrete negative emotions, and risk perception. In an experiment, participants were exposed to a news article that either blames China (n = 445) or does not blame China (n = 498) for the pandemic. Results reveal that exposure to the responsibility attribution frame led individuals to engage in more heuristic processing, but it did not influence systematic processing. Discrete negative emotions and risk perception mediated the relationship between responsibility attribution and information processing. The indirect relationships suggest a more intricate process underlying heuristic processing and systematic processing. In particular, information processing styles seem to be determined by social judgment surrounding the coronavirus pandemic.